Tracking & Reporting
Whatever marketing activity you decide to carry out, you need to know what is working. (And what is not)!
We provide a monthly dashboard showing you the important bits.
What We Do!
Monitor all activity.
Identify what is working.
Report to you on progress.
Tracking & Reporting
There are so many tools available to track visitors to your website and report on their activity. We have tried them all and can recommend those most suited to you. (Many of them are free)!
We can also provided tailored dashboards allowing you to view this in seconds without having to read war and peace. Need to know more?
What we track
If you are running three test ads, would you like to know which one is working?
VISITORS TO YOUR WEBSITE
New and returning visitors, which pages are most popular and how long are they spending on them.
Finding out which links your visitors are clicking on the most will help you to focus on what is hot and what is not.
Establishing after time, the most popular method that your customers are using to contact you is all part of the tuning process.
Where are they coming from? How did that journey start? Once we know this we can streamline the process for future new customers.
If you are investing money in any type of advertising you need to know which ones are producing the best return on investment.
NEWSLETTER OPEN RATES
Seeing who is opening your newsletters and what they are interested in helps you to build a sales funnel that will produce the best results.
“Always responsive, great ideas and great service from all the team at Northampton Marketing. We have used them for 2 websites now and look forward to working with Sheila, Mark, George and Woody for many websites to come..”
“I have worked with Northampton Marketing on a few projects over a few years and found their work excellent! The level of detail and expertise for marketing and web presence to increasing revenue for my business has been first class. I would not hesitate to recommend Northampton Marketing to any business owner! Its like having your own marketing department with highly competent people who are ready to make things happen.”